What Actually Happens at a Bespoke Ring Appointment?

Your initial consultation is free and there’s no obligation to place an order. You’re welcome to use it to explore what’s possible before deciding whether bespoke is the right route for you.

Bring your ideas, however unfinished

Reference images are helpful, but they don’t need to form a perfectly coordinated mood board.

You might like the stone in one ring, the band on another and a small detail you spotted somewhere else. Showing us those things helps us understand what appeals to you.

A rough sketch is welcome too. Nobody is marking your drawing ability. If the proportions are questionable and the gemstone looks suspiciously like a potato, we’ll work through it.

It’s equally useful to tell us what you dislike. Sometimes “I don’t want anything too tall” gives us a clearer starting point than a dozen photographs.

And if you have no references at all, that’s fine. We can start with a conversation and narrow things down together.

Let’s talk about the stone

For many people, the gemstone is where the design begins.

You may already know you want a blue sapphire, a diamond or something with a particularly unusual colour. We’ll discuss your preferences, including shape, size and the overall look you’re hoping for.

We’ll also talk about how the stone suits the ring you want and how you expect to wear it. Appearance matters, of course, but so do the practical details of making a piece you’ll be comfortable wearing regularly.

If there’s a particular gemstone or ring on our website you’d like to discuss, include the link when you book. That helps us prepare and confirm what we can show you at your appointment.

The setting deserves some attention too

Once we have a direction for the stone, we can explore what goes around it.

That includes your choice of metal, the shape and width of the band, how the stone is held and whether you’d like any accent stones.

We’ll also consider things that aren’t always obvious in a photograph. How high should the ring sit? Do you want a wedding band to fit closely beside it? Are there details you’d like to see when you look at the ring from the side?

You don’t need ready-made answers to all of these questions. Helping you understand the options is part of our job.

Yes, we’ll discuss the budget

Talking about money early makes the design process easier.

A budget gives us a useful framework for suggesting stones and settings. It helps us focus on combinations that make sense for you and explain where different choices affect the price.

If you haven’t settled on a figure, tell us. We can talk through your priorities and help you understand what influences the cost before you decide.

We’ll also ask about timing. If you’re planning a proposal, wedding or another occasion, it helps to know the date from the beginning.

What if my idea isn’t in the ring builder?

That’s exactly the sort of thing we can discuss at a bespoke appointment.

Our ring builder lets you explore combinations of settings, stones and metals, with an AI preview to help you picture them together. It’s a useful place to experiment before we meet.

But the builder has limits on which combinations it can accommodate. If it won’t let you pair a particular stone with a setting, that doesn’t automatically mean we can’t make the ring.

Some ideas need individual design work. Through bespoke, we can look beyond the builder’s options and work through how to bring your idea together.

You’re welcome to bring a combination you created in the builder as your starting point, too.

What happens if you decide to go ahead?

Once we’ve agreed on a direction and you’re ready to proceed, we move into CAD design.

CAD stands for computer-aided design. It’s how we create a detailed three-dimensional model of your ring, working through its proportions, structure and stone placement.

Our bespoke service carries a **£150 CAD charge, in addition to the cost of your stones and setting**. The initial consultation is free; the CAD fee applies when you commission that design work.

You’ll receive previews to review, and we’ll discuss any changes needed before you approve the design for production. You have the opportunity to see how the details come together before we make the ring.

A few questions before booking?

You don’t need to book an appointment to start a conversation with us.

If you have a few questions about a bespoke order, you can simply drop us an email through our contact page. Perhaps you want to check whether an idea is possible, ask about a particular stone or get a better understanding of the process.

Send us whatever you have so far, including any useful images or links. We’re happy to help you explore your options by email, and you can decide about an appointment whenever you feel ready.

You can meet us online, too

If visiting Birmingham’s Jewellery Quarter isn’t practical, we also offer online consultations.

The starting point is the same: your ideas, your questions and a conversation with our team. You can share reference images and links to pieces you like, and we’ll help you explore the next steps.

Whether we meet in the studio or online, you don’t need to become a jewellery expert before speaking to us.

That’s what we’re here for.

Book a free bespoke ring appointment, and bring whatever you have so far—even if it’s just “I think I’d like something green.”